Fashion Week Trends 2018 Fall Winter Pop Materials

Lead: 2018 autumn and winter four major fashion weeks have come to an end, looking at the show release, fur, tweed and other common materials used in autumn and winter frequency is higher, classic leather has also been adopted by many brands. The data park analyzes the 2018 autumn and winter series of fashions released by various brands, and summarizes the following 2018 autumn and winter popular materials to provide reference for the industry.

The 20th Autumn and Winter Fashion Week has come to an end. Throughout the show, fur and tweed have a high frequency of common materials used in autumn and winter. Classic leather has also been adopted by many brands. The data park analyzes the 2018 autumn and winter series of fashions released by various brands, and summarizes the following 2018 autumn and winter popular materials to provide reference for the industry.

Fur

Fur is a commonly used material in autumn and winter clothing, usually in a coat style. Last year, brands such as Gucci announced that they would no longer use animal fur and promote environmentally friendly design. Therefore, many designers chose to use artificial fur instead of animal fur. In the 2018 autumn and winter collections, Dolce & Gabbana, Chanel, Balenciaga, Givenchy, Stella McCartney, Gucci and other brands have fur materials, and a series of faux fur coats launched by Givenchy's first female creative director Clare Waight Keller triggered on social networks. A high degree of attention can play a role in promoting the popularity of fur.

Tweed

In this season's design, the tweed appeared on the runway of the major brands' 2018 autumn and winter fashions, which broke the status quo of Chanel's "high and low", such as Marc Jacobs, CALVIN KLEIN, Miu Miu's tweed coat, Prada hit Tweed suits and Matty Bovan's tweed tops, skirts and more. Compared with the current popular, the tweed's unique colors and patterns are more inclined to highlight the retro style. In the case of retro style resurgence, it will become a popular material that can not be ignored in the autumn and winter of 2018.

knitting

Not like fur, it is glamorous, and knitting always exists in the design of major brands in a low-key posture. In the 2018 autumn and winter collections, Dior, Chloé, CALVIN KLEIN, Louis Vuitton, Loewe, Jacquemus and other brands all use knitted materials. Their styles are not prominent. Most of them are based on basic models such as sweaters and knitted dresses. Most brands It will make a fuss about decoration and pattern weaving, such as embroidered and diamond-shaped lines. Jacquemus 2018 autumn and winter series will be knitted with a variety of expressions.

Lamb and fur

Under the influence of the trend of mobile protection and environmental protection design, many brands choose to replace animal fur with artificial fur, and many brands choose lambskin materials that do not harm animals, such as Louis Vuitton, Dior, Céline, Isabel Marant, Prada, Chloé and other brands in the 2018 autumn and winter collections are styled in lambskin. In addition to the pure lambskin design, the lambskin is often combined with leather materials such as suede, presented in a fur-inspired design, classic and retro.

leather

Leather is probably the most common and enduring material of all brands, and it can be found in both spring and summer and autumn and winter designs. In the 2018 autumn and winter series design of Dior, Chanel, Alexander McQueen, Versace, Valentino, Tod's, Louis Vuitton and other brands, there are also leather-made styles, mainly in leather coats, dresses, leather jackets, etc., in most cases, in solid colors. Designed to reflect, it can also be designed in the form of contrast stitching.

Datapark summary

Based on the above case analysis, in the 2018 autumn and winter series show, fur (mostly artificial fur), tweed, knitting, lambskin, leather is a common clothing material. These materials, which are widely used by big brands, are the wind vane that designers can learn from, or they will occupy the market of autumn and winter of 2018, becoming the popular material for the autumn and winter of 2018.

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