A/W2018 Shenzhen Fashion Week | MYMO: Singing in the rain
A bizarre city, There is romance and freedom, There are women with songs. Fashion profile Brand Name: MYMO Established: 2003 Tonality Overview: Integrating western style with oriental style, with low-key luxury in black, white and grey with colorful and elegant romantic, unassuming but fresh and timeless, not luxurious but unique in personality, like an elegant and quiet river, The levees of art and commerce flowed slowly, interpreting the indifferent confidence of urban women, and the overall style was calm and timeless. With the infiltration of liberalism, independent women walk in the forefront of fashion, but also seek comfort with the comfortable experience, so that the fashion's mission is not to stop the modified appearance, but to release the inner evolution of the self. Whether it is mesh embroidery, pleated lace, classic lineage of retro plaids, or the bold use of innovative materials such as TPU, MYMO's advanced mashup rules continue to give fashion elegance, determination and romantic independence. Q&A conversation SZFW: What is the theme of this big show? MYMO: "Singing in the rain" uses life as a script to write the story of a film exclusively for MYMO women. SZFW: What are the characteristics of MYMO women? How to highlight these features in the design? MYMO: They are simple, intellectual, and elegant. They are able to work in the fast pace of the city. They are independent, free, and positive. They are active in all circles. Unlike small-scale designer brands, and unlike the general commercial brands lacking individual mass production, MYMO based on deconstruction and restructuring of fashion, based on intellectual, low-key, luxurious black and white gray, rich colors and a variety of elements Embellishments highlight the urban women’s pursuit of life and self. SZFW: What are the highlights or fabrics in the latest collection? MYMO: Embroidered mesh, pleated lace, and other soft and feminine elements are used extensively in this season. With a variety of warm or cold colors, the unique temperament and charm of the season are reflected. Among them, there is no lack of classic shadows, such as the 70's elegant business wear, never faded Plaid, etc., all in the retro silhouette cut, highlighting the urban modern range. Adding a feminine design to military and sportswear reinforces the contemporary women's fashion taste. When retro Plaid and sports elements are incorporated into the futuristic TPU material, it will be full of surprises. If it coincides with light rain, you may wish to take your romance and step into A/W2018 Shenzhen Fashion Week to listen to the rain song brought by MYMO. Show information 2018.03.14 21:00 B show field It's easy to move, very comfortable and suitable for going out SHAOXING LIDONG TRADING CO.,LTD , https://www.lidonggarments.com