This August fast fashion has been fighting ZARA push vending machines, H&M shop

For the fast fashion brand, what is the most important thing? Kumei thinks it is “fast”, not only designing fast, making clothes fast, but also tactically fast. Uniqlo has made a lot of big things in this August. First, it launched a clothing vending machine in the United States. Later, it launched a music program in the official Japanese app. It launched a dedicated radio station in China and QQ music. It will be launched in the app next month. Magazine function... In addition to Uniqlo in August, there are actually H&M and ZARA, and it feels like the fast fashion industry is going to change.

Timeline

⊙August 8th: Google Glass Enterprise Edition started to sell; Netease strictly selected hotel officially opened;

⊙ August 9: Pokemon holds a large event in Bikachu in Japan;

⊙August 10th: Motorola officially launched the 360-degree camera Moto Mod; Zhang Yixing became the spokesperson for Converse Asia Pacific;

⊙August 11th: KITH x Coca-Cola x Converse tripartite series is officially on sale;

1. Korean designers launch "snoring" clothes

"Spring sleepy autumn is lacking in summer, there is always 365 days a year to sleep," and "the student's time has developed a skill: standing and sleeping", "getting on the bus, getting off the camera"... These are stamped Yours? Whether it is office workers, student parties, or tourists, they are eager to be happy and happy for a while, but the reality is that the bones feel sore and the neck is sore.

The designer from South Korea, Jisue Park, fulfilled this wish. He launched a series of innovative functional clothing called “Happy Napping”, which contains 3 products. From left to right in the figure are:

Donut Sweatshirt (two donut-like things on the chest can be used as pillows, and the other half can let the other person lie in his arms and sprinkle dog food);

Inflatable scarf (usually can be used as a normal scarf, if necessary, can be used as a pillow after inflation, and can also adjust the shape at will);

Pillow cap (can keep warm, can be a pillow, it may be a little neck).

2. H&M's new brand, Arket, officially opened this month

In March of this year, H&M announced the launch of its new brand, Arket, which will also be the 8th brand of H&M's parent company, the Hein Morris Group. This month, the Arket flagship store, which has been waiting for fans for a long time, is finally open. The first store will be located at 224 Regent Street, London, and the brand will open stores in Copenhagen, Brussels, Stockholm and Munich.

As can be seen from the commercials and promotional images released by the brand, Arket has higher positioning than the H&M in the car line, fabric texture and silhouette design, and the price will be slightly higher than the H&M regular series, about 300-900. Yuan between the renminbi. The group’s move may be to hear everyone’s bad taste about H&M quality...

3. Zara will launch a new collection of perfumes in Japan

Compared with the new speed of clothing, Zara's fragrance product line is really too slow to update. Since 1999, it has only launched more than 200 models. Recently, Zara will launch a series of newly designed perfumes in Japan, which is also to celebrate its re-opening at the Nagoya flagship store in Japan.

From packaging to scent, this time is based on fresh and elegant style. In addition to ZARA WHITE EAU DETOILETTE and ZARA ROSEEAU DE TOILETTE, there are also Star Wars and Ice Romances that kids love. There is a family of four, one person with a sense of sight.

4. FELISSIMO launches cat image tissue box

FELISSIMO The cat department is a paradise for the shovel. There are various goods, posts and pictures related to the 喵王, and almost all of them are mainly 喵王. Recently, a new cat tissue box has been launched. If you want to use paper, you need to take it from the mouth of the king. But the king will always stare at you, and his eyes seem to be poisonous...

5. Apple retro sneakers are on auction on eBay

There are always treasures on the auction site that are unexpected to everyone. Recently, an Apple sneaker has successfully attracted the attention of Kumei. It may be hard for everyone to believe that Apple has launched sneakers, but in the early 1990s, Apple still had a lot of interesting products.

This pair of sneakers are printed with a colorful apple logo, a lot of folds on the upper, and a broken condition. At first glance, it is a pair of shoes with years of age. The truth is true. It was produced in the 1990s, and it’s quite a story. It’s said to be the exclusive model that Apple created for the staff at the time. The shoes are also printed with the European size “40”, indicating that this was Apple’s production for Europe. . It is still in the auction and the price is now over $10,000.

7.IK EA launches 2018 Product Catalog

I have to admit that IKEA is really a source of inspiration for many people's home design. Even if you don't want to find inspiration, it's time to take a nap in the IKEA sample room (you don't want to do this).

The 2018 "Product Catalog" is different from the simple style of the past. The new products introduced this time are brightly colored and highly saturated. Many new products are highly groundbreaking and worth seeing. Not much to say, all in the picture.

Editor in charge: Wang Zhen

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