British fashion magazine "iD" looks back on fashion for 25 years

On May 31st, the i-Dentity World Tour Exhibition Beijing Show closed in the Long March space in the 798 Art District. This theme is i-Dentity's exhibition, focusing on the iD magazine's top creative works from 1980 to the end of 25 years. It has selected iD's past fabulous works that can bring out new concepts and inspire and promote people to express Their personal ideas, independent appearance of the wonderful works.

The planner is the founder, creative director and editor-in-chief of iD Magazine, Terry Jones. When it comes to the purpose of the i-Dentity exhibition, Jones believes that i-Dentity is to trigger everyone to use their creative potential as an asset, and the international vision of iD is how to break through language barriers and nationalities with global audiences.

In November last year, in an interview with the International Herald Tribune, he said: "i-Dentity is like our DNA's unique personality traits. Human beings are the central idea of ​​the iD editorial department and give people in different sectors the space to think and let them Regardless of religion, color, ethnicity, and social status, thoughtful thinking is contrastive and constructive. In this age of high-speed video communications, iD will continue to feature articles covering all aspects of our lives and work.”

i-Dentity was first publicly exhibited during the i-D 25th Anniversary of the London Museum of Fashion and Textiles in October 2005, followed by the Biennale of Sao Paulo (January 2006) and the Chelsea Museum of Art, New York (February 2006). display. The exhibition was later relocated to Beijing in Hong Kong and Tokyo. More than 100 outstanding people from innovative fields have contributed to this exhibition project. The exhibition was also sponsored by the trend-setting Diesel and Symrice brands.

According to Gity Monsef, creative director of the Museum of Fashion and Textiles in London, "iD" magazine is absolutely bold and bold, and knows how to seize the opportunity to do things that other magazines will not do. It changed the face of fashion. Dorothea Keeser, chairman of the Chelsea Art Museum, commented on the magazine that iD has an incredible and far-reaching influence on the formation of cutting-edge high fashion, art and street culture. The concept of self-reflection has become a distinctive model of iD Magazine.